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On August 20, the conference “Consumers Most Trusted Food Industry Brand" of the Second China Food Health Seven Star Award co-sponsored by First Financial and Nikon Group, was held in Shanghai. After layers of screening of recommendation of consumer, research analysis of independent research company and appraisal by industry experts, CR Ng Fung has been awarded as "2012 Consumers Most Trusted Food Industry Brand".

CR Ng Fung has always adhered to philosophy to practice social responsibility and safeguard food security and put the food safety on top of corporate development. From the operation management concepts to operation, it has established a comprehensive food safety system and won the trust of consumers for its excellent product quality.

It is reported that China Food Health Seven Star Award is the highest standard food safety award jointly sponsored by First Financial and Nikon Group. With the media publicity and public opinion guiding function of First Financial, combined with the strength of government, industry organizations, food security experts, corporate, media and the public, it is designed to improve awareness of food safety of enterprises and the public, supervise food safety incidents, and to carry food safety standards and public science education to guide consumers rebuild confidence in food industry and food brands. The award this time produced a total of 100 consumers most trusted brands in the three main areas of food manufacturing industry, the food service industry and the retail chain industry.